UK self-catering specialist holidaycottages.co.uk sees bookings for 2022 up by more than 80%
holidaycottages.co.uk reports a strong increase in post-Christmas demand – with Wales, Devon, the Lake District and Cornwall proving the most popular destinations
Self-catering specialist holidaycottages.co.uk has seen a significant increase in demand for UK holidays, with bookings since the New Year up 60% compared with two years ago (bookings were unaffected by COVID at the time). Total bookings made to date for 2022 are up more than 80%. With the increased popularity of staycations over the past two years, many holidaymakers are booking earlier than ever to secure the properties and locations of their choice for 2022.
Marketing Director of holidaycottages.co.uk, Matt Brayley, comments:
“Last year, the typical post-Christmas holiday demand was significantly lower than normal; it was delayed until February 2021 due to the national lockdown. This year, post-holiday-period demand has bounced back really well.
“Demand across all periods has increased in 2022 versus both 2021 and 2020. Easter, May half term and the summer holidays are proving as popular as ever, but the biggest increases compared to previous years are for winter breaks between now and Easter.
“We’re seeing strong growth across all our guest audiences, too – whether the occasion is a family holiday, a romantic break or a group getaway, spending time away with friends and family, and having something to look forward to, has never been so important to us all. This key trend looks set to continue throughout 2022.”
Current data from holidaycottages.co.uk since the New Year shows:
- Demand for 2022 is considerably up on previous years across all periods; summer holiday bookings are up 45% compared to two years ago, and May half term is up 68%, but the biggest growth is coming from winter breaks up until Easter; these are up a massive 90% compared to 2020.
- Wales, Devon, the Lake District and Cornwall are seeing the highest booking levels overall, with popular off-peak regions – the Cotswolds, the Peak District, Somerset and Norfolk – seeing the biggest increases versus two years ago.
- Bookings with dogs are up over 60% versus two years ago, with the increase in pet ownership seeing many more guests looking to holiday in the UK with their four-legged friends.
Booking with confidence
holidaycottages.co.uk offers a number of options for guests in the event that their holiday is impacted by coronavirus and/or any Government-imposed travel restrictions that may be in place.
Detailed information about the company’s coronavirus policies, which adhere strictly to Government guidelines and have been developed to be fair both to guests and to property owners, can be found in the helpful FAQs section of holidaycottages.co.uk’s website.
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