- Hoshino Resorts is a leading Japanese-based hospitality brand with a unique and contemporary take on the traditional Japanese Ryokan, or Inn
- Hoshino Resorts operates 38 properties (35 in Japan, plus one each in Taiwan, Bali and Tahiti), under four brands – HOSHINOYA (flagship luxury brand), RISONARE (active family-focused resorts), KAI (exclusive hot spring ryokan) and OMO (urban-based, mid-range hotels that deliver highly-personalised experiences).
- The properties are sleeker and much more modern than most ryokan, while remaining deeply rooted in Japanese culture, their natural surroundings and the changing seasons
- Key to all the ryokan is Omotenashi (Japanese hospitality) and an emphasis on local culture and traditions. Unique experiences include bathing in an open-air mineral-rich onsen (natural hot-spring bath) on the top floor of HOSHINOYA Tokyo, sunrise yoga at a gazebo in the sky at HOSHINOYA Bali and travelling by wooden boat to a bucolic riverside retreat nestled among cherry blossom trees at HOSHINOYA Kyoto
- The Hoshino hospitality brand started with the opening of the first hot spring resort in 1914
- It was rebranded to Hoshino Resorts by current CEO Yoshiharu Hoshino in 1995
- NEW: HOSHINOYA Guguan, a luxury hot spring resort in Taichung, Taiwan, opened on 30 June.