November 29, 2016
Travel PR has worked with several cottage rental companies, hotels and hotel groups over the years. We have gained a good deal of knowledge about how to best promote these organisations to the media.
Today, within an ever-changing media landscape – where PR is merging with digital marketing, SEO and content marketing – we would like to share some of that knowledge, and hope it makes interesting, and useful, reading.
In this whitepaper, you will find our thoughts on:
The market, the industry, its people, your offering and the region. Also bloggers and the media channels available to you.
Hooks and angles, the zeitgeist, the right story for the media you’re targeting – or even the column you’re targeting – press visits, and images.
With journalists, owners, local businesses and local media.
Crisis and reputation PR.
Download your FREE copy of How to PR your cottage or holiday rental company – a whitepaper